Exploring New Territories
Voltar
Mapfry Team
em
Jan 9, 2025
A brief history of market maps
The evolution of the use of maps for commercial purposes
João Caetano
em
Jan 9, 2025
Overview of the Central Place Theory
Despite its author's dark past, the Central Place Theory remains a valuable tool for understanding the spatial organization of cities and the distribution of services
Mapfry Team
em
Jan 9, 2025
Young Geomarketers to Watch
HYPR and Mapfry are looking for university students and recent graduates with the greatest potential in the application of geospatial data in advertising
Mapfry Team
em
Jan 9, 2025
Geomarketing Jobs
Vacancies in various segments require familiarity with systems. Create a Mapfry account and start practicing.
Mapfry Team
em
Jan 9, 2025
Store Market Fit
The classic concept of technological innovation applied to the retail world.
Mapfry Team
em
Jan 7, 2025
Geolocation Marketing
Geofencing, Geotargeting are Geolocation Marketing resources that are increasingly closer to the reality of brands.
Mapfry Team
em
Jan 7, 2025
Geomarketing and Ponto
Choosing the right location is a key factor for a retail operation's profits.
Mapfry Team
em
Jan 7, 2025
The era of open expansion
New technologies make it possible to open up expansion intelligence to other partners.
João Caetano
em
Jan 7, 2025
Brands must keep up with the changes of generations
Consumer segmentation is no longer an option and is a necessity
João Caetano
em
Jan 7, 2025
The new Franchise Law and Big Brother Brazil
The new Franchise Law (13,966/19) encourages franchisor networks to be more careful in their geographical expansion.